Darrel Popowich
Founder & President
“Darrel helped me grow as an IT Manager by challenging me to look beyond my immediate responsibilities and strive for bigger, more lasting impact on my team and the organization.“
Mervyn Brice
Management Consultant & Business Coach
Background
From my early days in the technology sector, I’ve been fascinated by what drives real change. That curiosity evolved into a 30-year career, and today, Transformation Craft is the culmination of those experiences—designed to help leaders like you navigate transformation with clarity and confidence. My passion for coaching and mentoring has led to the creation of workshops and programs that inspire and equip professionals to achieve their full potential.
Experience
Throughout my career, I’ve witnessed how organizations rise—and sometimes fall—based on their ability to transform. From empowering teams to crafting strategies that fuel growth, my passion has always been about helping others reach their full potential. Using the concepts in CRAFT, I have helped organizations across various industries to reimagine their processes, enhance their capabilities, and achieve remarkable results.
Leadership
I believe that strong leadership is the cornerstone of any successful transformation. At Transformation CRAFT, I focus on developing leaders who not only navigate challenges but also inspire their teams to embrace change and strive for excellence. My leadership philosophy is rooted in the principles of Culture, Relationships, Acceptance, Focus, and Trajectory (CRAFT), which are essential for any successful transformation.
Join Me on Your Journey
Are you ready to step into your potential as a transformational leader and make a real impact? I invite you to join me at Transformation CRAFT, where we’ll work together to unlock the leader within you. Whether you’re navigating change or driving it, I’ll be with you every step of the way, guiding you through the complexities and helping you achieve your vision.
This is your journey, and I’m here to walk it with you—step by step—towards achieving your personal and organizational goals.
Your first Transformational Consultation is on me
At Transformation CRAFT, I offer tailored coaching services designed to meet you where you are in your leadership journey—whether you’re a senior executive leading transformation, an emerging leader stepping into new responsibilities, or a team striving to align with your organization’s vision. Together, we’ll work on the strategies, skills, and mindset needed to unlock your full potential and drive lasting change.
Executive Transformation Coaching
For: C-suite executives, VPs and Senior leaders leading major change initiatives
For senior leaders looking to navigate complex transformation efforts, our Executive Transformation Coaching offers personalized guidance to help you lead with confidence. Whether you’re facing resistance or trying to rally your team, we’ll equip you with the strategies and mindset needed to drive meaningful change.
Key Focus Areas:
- Navigating organizational resistance
- Developing transformation roadmaps
- Enhancing leadership presence and decision-making
Leadership Development for Emerging Leaders
For: Mid-level Managers, Directors, and Project Leaders transitioning into senior leadership roles.
Leadership Development Coaching designed to help emerging leaders step into their potential. We focus together on building the core skills necessary to lead teams, manage change, and inspire action, using the principles of the CRAFT framework to foster self-awareness and resilience.
Key Focus Areas:
- Building leadership presence and communication skills
- Managing and leading through change
- Cultivating emotional intelligence and team empowerment
Team Transformation Coaching
For: Individual and Cross-functional teams involved in driving transformation projects.
Drive transformation from within by aligning your team with the organizational vision and fostering a culture of collaboration. Our Team Transformation Coaching helps teams adopt the right mindset, enhance collaboration, and stay focused on what truly matters during periods of change.
Key Focus Areas:
- Fostering a collaborative, high-performing culture
- Aligning team goals with organizational transformation
- Navigating the human side of change