The CRAFT
Consulting Edge

No matter where you are on your transformation journey—whether you’re just starting or building on an existing program—Transformation CRAFT integrates seamlessly to ensure your success. Our consulting services are built around the CRAFT framework—a holistic approach designed to align culture, foster strong relationships, drive acceptance, maintain a sharp focus, and direct the trajectory of change.

We enhance and refine your strategies, ensuring that your transformation not only meets immediate goals but is also sustainable and adaptable to future challenges.

While industry statistics may show that 70% of transformation fail, we’re committed to putting you in the 30% that succeed. flipping that narrative. Our framework isn’t just theory—it’s built on real-world success and a commitment to ensuring lasting results.

For the
Entire Organization:

Transformation CRAFT offers a comprehensive approach that touches every part of your organization. We help build a culture that embraces change, strengthens team relationships, and fosters collaboration and trust. Our focus on acceptance ensures everyone understands and supports the changes, keeping your teams aligned and focused on key initiatives. With Transformation CRAFT, your organization stays on a strategic path, ready to adapt to new challenges and opportunities.

For
Leadership:

Transformation CRAFT empowers leadership teams by providing the tools, insights, and confidence to drive transformation from within. It aligns the executive team, engages middle management, and fosters leadership commitment to the transformation strategy. Leading change is never easy, but with Transformation CRAFT, leaders are better equipped to manage resistance, communicate a clear vision, and inspire their teams to achieve lasting results.

“Our digital transformation was floundering, until we brought in the elements found in Transformation CRAFT”

Director, Retail Services

Enhance Existing Transformations

Transformation CRAFT doesn’t replace your current efforts—it elevates them. We bring a fresh perspective and targeted enhancements to ensure your existing transformation strategies reach their full potential. Our approach focuses on integrating the five key elements—Culture, Relationships, Acceptance, Focus, and Trajectory—into your ongoing initiatives. This integration is designed to significantly improve your organization’s chances of joining the 30% of transformations that succeed.

Assessment and Strategy Enhancement

We begin by evaluating your organization’s current transformation capability, assessing how well it aligns with the five elements of Transformation CRAFT. This helps us identify gaps and opportunities to better integrate these elements into your strategy, and instead of replacing your current efforts, we enhance them.

Transformation Capability Assessment

Service Description: Conduct a comprehensive evaluation of your organization’s transformation readiness, assessing alignment with the five elements of Transformation CRAFT (Culture, Relationships, Acceptance, Focus, Trajectory). This assessment identifies strengths, gaps, and areas for improvement to create a clear roadmap for enhancing your transformation efforts.
Key Deliverables: Diagnostic report, transformation readiness score, prioritized recommendations for improvement.

Strategic Alignment and Gap Analysis

Service Description: Analyze your current transformation strategy to determine how well it aligns with your organization’s culture, business objectives, and leadership goals. Through a detailed gap analysis, we provide actionable insights to enhance alignment across the organization and create a strategy that is adaptable and future-focused.

Key Deliverables: Gap analysis report, alignment recommendations, and revised strategy roadmap.

Leadership Collaboration and Strategy Refinement

Service Description: Collaborate closely with your leadership team to refine and enhance your existing transformation strategy. This service focuses on creating a cohesive plan that integrates all elements of Transformation CRAFT, ensuring the strategy is robust, agile, and built to navigate organizational challenges while driving long-term success.

Key Deliverables: Refined transformation strategy, leadership workshops, ongoing strategy support for adaptability and execution.

Implementation Support

As your transformation program moves into execution, we bring the CRAFT Edge to every phase. This isn’t about starting from scratch—it’s about enhancing what’s already in motion. This layered approach helps your organization and maintain momentum, significantly increasing the likelihood of achieving your goals.

Program Enhancement and Execution Support

Service Description: Provide hands-on support to ensure that your ongoing transformation program incorporates the five elements of Transformation CRAFT. We work alongside your teams during key execution phases, offering tailored advice and tools to address challenges, optimize processes, and keep your program on track.

Key Deliverables: Execution roadmaps, program monitoring, real-time adjustments, and optimization recommendations.

CRAFT-Driven Change Management

Service Description: Guide your organization through the change management aspects of implementation, embedding the CRAFT framework into how teams approach the transformation. This service focuses on aligning culture, fostering acceptance, and building relationships that support sustained change, ensuring all layers of the organization remain engaged and motivated throughout the transformation process.

Key Deliverables: Customized change management strategies, communication plans, engagement tools, and leadership coaching.

Leadership Support and Decision-Making Enablement

Service Description: Provide direct support to leadership throughout the implementation phase to ensure they can make informed, strategic decisions. This service ensures leadership is equipped with actionable insights and strategic options that align with the CRAFT framework, enabling them to steer the transformation effectively while maintaining focus on key objectives.

Key Deliverables: Leadership advisory sessions, decision-making frameworks, risk mitigation strategies, and alignment workshops to keep leadership empowered and informed.

CRAFT Continuous Improvement

Transformation is an ongoing journey, and sustaining momentum requires continuous effort. We conduct regular reviews to assess how well the elements of CRAFT are being maintained and where further adjustments can be made. This focus on continuous improvement empowers your organization to evolve and thrive in an ever-changing environment.

Ongoing Transformation Health Checks

Service Description: Regularly assess the health of your transformation efforts by evaluating the ongoing alignment with the five elements of Transformation CRAFT (Culture, Relationships, Acceptance, Focus, Trajectory). These health checks provide a structured way to monitor progress, identify any emerging challenges, and recommend improvements to ensure your transformation stays on course and adapts to changing conditions.

Key Deliverables: Periodic health check reports, progress assessments, and actionable recommendations to address gaps and enhance alignment with CRAFT.

CRAFT-Based Continuous Improvement Workshops

Service Description: Conduct workshops focused on continuous improvement, empowering your teams to adopt a proactive approach to sustaining transformation momentum. These workshops are designed to help leaders and teams embed the CRAFT elements into everyday processes, ensuring ongoing evolution and adaptation as part of the organizational culture.

Key Deliverables: Customized workshop sessions, practical improvement strategies, and tools for embedding continuous improvement practices aligned with CRAFT.

Metrics and Performance Tracking

Service Description: Develop and implement key performance indicators (KPIs) based on the five CRAFT elements, ensuring your organization can track transformation effectiveness and identify areas for improvement. This service offers a structured framework for measuring success and making data-driven decisions to keep your transformation efforts agile and responsive to internal and external changes.

Key Deliverables: CRAFT-aligned performance metrics, dashboards for real-time tracking, and regular review sessions to evaluate and refine transformation efforts.

Tailored Integration for Maximum Impact

Every organization is unique, and so is every transformation. That’s why we customize our services to align with your specific needs. Whether your transformation program is in its early stages or well underway, Transformation Craft can be integrated at any point to enhance and refine your efforts. Our goal is to shift your program toward a higher probability of success, ensuring lasting, impactful change.