Tag: Organizational Strategy

  • Trajectory – The Truth in Your Metrics

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    by

    Rick Unruh
    in

    This is Part 5 of the CRAFT Framework series. Culture provides the foundation. Relationships build connections. Acceptance creates commitment. Focus concentrates energy. Trajectory ensures you are moving toward your goals. The Core Problem At 5:02 PM on a Friday, a customer service representative faced a choice: stay ten more minutes to resolve a complex customer…

  • Focus – The Discipline of Less

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    by

    Rick Unruh
    in

    This is Part 4 of the CRAFT Framework series. Culture creates the foundation. Relationships build the connections. Acceptance generates commitment. Focus ensures that commitment translates into results. The Core Problem Organizations do not fail from lack of ambition or effort.They fail from lack of focus. The typical pattern is familiar: Executive teams identify seventeen “critical”…